• A writing formula for creating an appeal that inspires action
  
• When and why to clean and segment your list
  
• Ways to combine your mailing with other "channels"—email, social and more—to stretch your fundraising budget and increase your revenue
  
• What to do and when to do it to get everything out the door on time
  
• How to efficiently repeat the cycle more than once a year
  

This class is for you if you:

• Currently send an annual direct mail appeal letter in the mail and it's not bringing in as much as you hope
  
• Would like to improve your content, make your process more efficient, expand to online, or ask more than once a year
  
• Are launching your appeal and need to get organized
  

Class will be interactive and include time for a Q&A.

Your registration link will be emailed from Beth Brodovsky with the subject line Annual Appeals that Ask with Impact Master Class—8.18.20 Confirmation.